| || Building a Website Using a CMS |
Author: Martin Bailey
Paperback A5 161pp £9.99 9781852526238 2009
There are many free Content Management Systems available, which allow complex site structures to be up and running in a matter of hours, using nothing but a web browser. In 90 minutes, readers will be able to identify the best CMS for their needs, locate a suitable hosting company, upload the code and configure it to match their design and functionality needs.
| || Cloud Coffee House |
Author: Ian Tomlin
Paperback A5 280pp £14.99 9781852525842 21 August 2009
A cutting edge guide to the new "cloud computing" technology and internet-based social networking. Scheduled for publication on 21st August.
*** Order your copy now for delivery on publication. No credit card payment will be taken until the books are ready for despatch. ***
| || The Facebook Manager |
Authors: Bridget Grenville-Cleave & Jonathan Passmore
Paperback A5 201pp £14.99 9781852526252 2009
How to use Facebook and other social networking websites to promote career and business success. Business uses of social networking sites are only just beginning to take off. This book shows how to get on the bandwagon (or ahead of it).
| || Getting More Visitors to Your website in 90 Minutes |
The Essential Guides to a Real Website Success
Author: Martin Bailey
Paperback - A5 - 130pp - £10.99 - ISBN 1-85252-522-3
This is another in the in Ninety Minutes series, which offers readers a comprehensive but easily readable and digestible text covering a specific topic in an hour and a half of study.
How do you promote your website? If you build it, people wont necessarily come. Promotion is one of the most important tasks of todays marketing professionals. In 90 minutes, this book will show you how search engines rank your site against competitors and how you can tweak your web code to get one step ahead of them.
| || Marketing Your Website |
How to attract visitors to your website
Author: Laurel Alexander
Paperback A5 234pp £12.99 1-85252-392-1 2002
Setting up a website is easy. The difficult bit is getting people to visit it...
Laurel Alexander has written several highly practical and well-received guides for internet users. In this new guide, she shows readers how to go about attracting visitors to their websites. Contrary to popular belief, this does not require the appointment of expensive internet consultants it can all be done yourself, if only you know where to start...
Areas covered include:
making sure your website is customer-oriented
getting the search engines to recognise your site
direct marketing techniques to promote your website
marketing through email
banners and hyperlinks
marketing through points of sale
building your online brand
building customer loyalty
using the website to market your corporate image and more...
| || Plan a New Website in 90 Minutes |
Author: Crescentia Cook
Paperback A5 124pp £9.99 ISBN 9781852525415 2007
A jargon-free, practical guide for the non-technical business manager who is thinking about creating a business website. The author explains the various potential benefits for small businesses of having a website, and explains the way in which the website should be planned in order to achieve these benefits. The book is packed with straightforward advice on system set-up, design, content, e-commerce and site administration.